Sempra_400x400_gray.png
 
 
 

BOLD COMMUNICATION FOR AN INTERNATIONAL AUDIENCE

When San Diego Gas & Electric merged with Enova Enterprises, the result was a Fortune 500 energy company that required a new name. 

The name needed to command authority while communicating reliability and dependability to domestic and international audiences. 

Our solution, SEMPRA ENERGY, derived from the Latin word semper meaning ‘always,’ hit the mark for this multi-billion dollar energy enterprise.

 
 
GB_Image_Grid_CASE STUDIES Sempra.jpg

BRAND NAMING STRATEGY / BRAND NAMING / BRAND NAME RESEARCH

 
 

All photography and trademarks represented above are sole property of their respective owners.